For nonprofits, getting donations shouldn’t be about asking for cash
Asking people for money, whether they’re friends or strangers, can be incredibly daunting. It’s intimidating to ask people to hand over their hard earned dough for your cause. The less painful, more effective way to collect donations is by indirectly asking for contributions. The heart of fundraising is to help others connect a passion or memory with a cause. It’s about making your cause theirs. Here’s how you can lead them there:
Tell your story
Ask for advice
Engage on social media
Make it easy and personal
Asking for donations can seem a lot less overwhelming when you view contributing as more of a privilege. You’re not asking – you’re inviting people to take action and participate. You’re selling significance and purpose. Lead them through constant communications to tell your story. Lead them with memberplanet!
We have all the tools your nonprofit needs to expand reach and manage your donations in one spot. See what our other nonprofit customers are saying about how memberplanet aids and improves their communications.
Originally published: 10/16/2016